Title – Whichit IAB Standard Sizes are now available!
Hi Everyone,
We have great news. Our Whichit Posts are now available in different sizes that fit the IAB standard ad units!
What does it mean?
The IAB (Internet Advertising Bureau) defined a set of sizes offered by the majority of online publishers and advertisers who primarily use this set of standard sizes for their campaigns. These standards have the ability to facilitate online and mobile advertising for all parties.
It’s that time of the year again! Christmas lights are already up on Oxford Street! But are you prepared for the Christmas season as well? – We are! And we also have some early Christmas gifts for you!! In this post we’ve picked up the most efficient marketing campaigns for your business to make sure that you will have a booming holiday season! So choose one, increase your holiday sales and as a result you will find some more gifts under your own Christmas tree ;-)
Hi everyone,
If you’ve ever run a marketing campaign, one of the biggest pain points is understanding what you can develop next time in order to improve your communications. It all boils down to understanding your audience while communicating in a manner that relates to them.
Over the past 9 months, we have piloted Whichit with publishers, brands and media agencies, all of whom created highly engaging Whichit posts like these. Whichit is not only a visual, engaging post; when users vote on a Whichit, they are actually stating a personal preference.
One request we’ve received from our customers was to help them learn more about their audience’s preferences. This is why we are super proud to introduce our analytics dashboard:
Now you can visually see your audiences’ preferences, download the data to excel and gain consumer behaviour insights directly from your content.
So, what information is available for you on our new Whichit dashboard?
If you’re already a Whichit user, check it out now - simply head over to the home page and click “View statistics” on any of your Whichit Posts.
If you don’t have a Whichit account yet, try it now: free for one month!
Until next time,
The Whichit team
Hi Everyone,
At Whichit we like to stay on top of ground breaking products and services in our industry and when possible integrate with them.
This is why this week we would like to show you how to create a Facebook Instant Article Whichit. You can use this feature to share your Whichit Posts directly to your social media channels.
Hi Everyone,
Having been nominated for best international growth start-up, our entire founding team attended the UK Angel Investment Awards Gala Awards Dinner at The Dorchester last week.
It was a great honor to be shortlisted and a wonderful experience to be up close with the movers and shakers of our industry. There were serial entrepreneurs, angels, VCs, start-ups as well as accelerators, advisors and the rest of the support networks that make the UK such a vibrant start-up ecosystem.
We had a chance to mingle with some fellow start-ups and some investors. Most importantly, we were impressed with the calibre of the award winners and nominees. It was great to see companies that were once small start-ups, and are now massive, global companies.
We were especially happy to see that our investors, Galvanise Capital and even one of our clients, Family Traveller among the shortlisted companies.
About the awards:
“Now in its 11th year, the annual UKBAA Angel Investment Awards celebrate high growth and success in the angel and early stage investment market - recognising the fastest growing brands and acknowledging the founders, angels, crowdfund and early stage venture capital investors behind them.”
That’s it for now. If you have any questions, feedback or just want to say congratulations on being shortlisted please email me at gan@getwhichit.com.
Yours,
Jonathan and the Whichit team
Hi Everyone,
Whichit Pro is live! [soft launch]. Finally there is a simple platform that allows advertisers to produce truly interactive content to increase user engagement, gain audeince insight and achieve their content marketing goals.
To those of you who know us here at Whichit you know that we are constantly evolving our platform. Over the past 6 months, Whichit Pro was in closed beta mode with selected clients.
Here at Whichit, we work with a lot of businesses who are new to our service, and in our experience, it can be tricky to master the perfect Whichit post right from the get-go. To help you roll out Whichit campaigns like a pro, we've created this blogpost to make sure your Whichit post looks fantastic and delivers you the best results!
Vendula is an original fashion accessories brand whose key product is funky bags. “We launched Vendula London in 2003, and since then we’ve grown to become one of fashion’s funkiest brands with a growing list of customers across the UK, Ireland, Europe, and North America.”
The company wanted to promote their brand by incentivising their follower base and approaching new potential customers via a giveaway campaign on a special date in the retail calendar.
